Pricing
Clear rates, defined starting points.
Choose a proposal when the outcome is clear, or use the senior specialist rate when the work is exploratory. Every final quote reflects the actual product, evidence, stakeholders, integrations, and implementation depth.
Structure
You are hiring an independent senior practitioner
I lead the product thinking, interaction design, and front-end work. When another specialist is required, that person and their scope are identified in the proposal.
- HAAM is an independent practice, not a large agency.
- The public rate is a positioning choice, not evidence that every listed package has an established sales history.
- A proposal names who will do the work, including any external collaborator.
- Delivered work, research prototypes, and future-facing offers are described separately.
Rates
Public baselines for new engagements
Hourly pricing is most useful for advisory or uncertain scopes. Fixed-price proposals are based on the actual problem, evidence available, stakeholder load, and implementation depth.
Senior specialist rate
EUR200/hour
Used for advisory, design direction, prototyping, and implementation when the scope is exploratory or changes quickly.
International invoicing
USD250/hour
A simple dollar-denominated baseline for clients who prefer USD invoicing. The work is still led directly by Kris Haamer.
Smaller starting point
5-hour minimum
A short review can test fit before a larger engagement. Fixed-price proposals are available when the deliverables are clear.
Clear service proposals
Starting budgets for specific outcomes
These proposal shapes make it easier to understand what an engagement includes before a custom scope is written. Prices are starting points, not fixed quotations.
Web development · 4-8 weeks
Website Design and Development Sprint
Starting from EUR12k
Turn an unclear, dated, or underperforming website into a fast, distinctive, accessible digital experience that is ready to launch and easy to maintain.
Best for: Organizations that need a new marketing site, portfolio, cultural platform, campaign site, or major website redesign.
- Positioning, information architecture, and conversion journey
- Responsive visual system and production-ready front-end build
- Accessibility, performance, analytics, and launch QA
App development · 6-12 weeks
Web App Product Build
Starting from EUR20k
Move from product idea or fragile prototype to a clear, testable web application with strong interaction design and a maintainable front-end foundation.
Best for: Startups, internal product teams, service platforms, dashboards, marketplaces, and browser-native tools.
- Product scope, user flows, and interactive prototype
- Responsive application interface and reusable component system
- Front-end implementation with API, CMS, and handoff planning
Cultural IP · 3-6 weeks
IP Strategy and Cultural Licensing Sprint
Starting from EUR8k
Turn valuable cultural material, creative IP, or a partnership idea into a responsible licensing system with clear provenance, permissions, deal logic, creative guardrails, and delivery workflows.
Best for: Museums, archives, artists, estates, cultural organizations, publishers, destinations, IP owners, brands, and technology teams preparing a collaboration or licensing programme.
- IP, provenance, stakeholder, and rights landscape
- Licensing architecture, value exchange, and creative-integrity brief
- Counsel-ready issue list plus approval, reporting, renewal, and archive workflow
Fintech UX · 2-6 weeks
Fintech Product Trust Sprint
Scoped after discovery
Turn a high-risk payment, banking, wallet, blockchain, crypto, or financial AI journey into a clearer system of intent, permissions, transaction states, evidence, and recovery.
Best for: Fintech, payment, Web3, stablecoin, treasury, marketplace, banking, and financial AI teams preparing a launch, redesign, or trust-critical feature.
- Journey, trust, and exception-state audit
- Realistic prototype with risk, approval, settlement, and recovery states
- Implementation-ready terminology, component, and priority guidance
GTM engineering · 4-6 weeks
GTM Engine Sprint
Starting from EUR12k
Turn disconnected acquisition, positioning, CRM, onboarding, analytics, content, and product feedback into one measurable customer system built around a specific bottleneck.
Best for: Lean SaaS, AI, fintech, developer-tool, marketplace, and digital product teams that need the GTM engineering function before making a full-time hire.
- Customer journey, bottleneck, signal model, and primary metric
- Working qualification, conversion, CRM, and onboarding system
- Operating playbook, ownership model, instrumentation, and 90-day experiment queue
Product quality · 2-3 weeks
Product Quality Review
Starting from EUR9k
Find and fix the friction, inconsistency, slowness, accessibility gaps, unclear product logic, and weak edge cases that make digital products feel less trustworthy than they should.
Best for: SaaS, AI, fintech, marketplace, ecommerce, public platform, and digital product teams preparing to scale, redesign, launch, or improve a critical product journey.
- Founder-led quality review across UX, accessibility, performance, content, reliability, and QA
- Prioritized findings with severity, evidence, business impact, and implementation guidance
- Practical roadmap for product, design, engineering, content, support, and leadership
AI automation · 2-6 weeks
AI Automation Pilot
Starting from EUR8k
Automate one high-friction workflow without losing human control, operational clarity, or a reliable fallback when the AI is uncertain.
Best for: Teams handling repetitive support, content, research, qualification, reporting, or internal coordination work.
- Workflow map with permissions, risks, and success criteria
- Working automation connected to the selected tools and channels
- Human approval, escalation, fallback, and operating documentation
GEO and SEO · 2 weeks
Search and AI Visibility Audit
Starting from EUR5k
Find why your organization is difficult to discover, understand, or cite across Google, AI answer engines, and other generative search experiences.
Best for: Expert-led businesses, SaaS products, ecommerce teams, cultural organizations, and international brands with valuable content but weak visibility.
- Technical SEO, crawlability, indexing, and structured-data review
- Entity, content, citation, and generative engine visibility analysis
- Prioritized 90-day GEO and SEO roadmap with measurement guidance
AI content growth · 3-6 weeks
AI SEO Content Operations Sprint
Starting from EUR9k
Build a quality-first content system that uses AI for research, briefs, drafting, localization, QA, refreshes, and reporting while tying every content stream to search demand, conversion, and customer value.
Best for: SaaS, fintech, ecommerce, marketplaces, expert-led businesses, and international teams that publish or advertise but lack a reliable connection between AI production, editorial quality, search visibility, and performance marketing.
- Demand map and KPI tree connecting content to commercial priorities
- AI-assisted editorial workflow with source rules, human review, and quality gates
- Instrumented pilot content, experiment backlog, and 90-day operating roadmap
Accessibility · 2-3 weeks
Accessibility Audit and Remediation Plan
Starting from EUR9k
Identify the barriers that stop people from using your website or app, then give design and engineering teams a practical sequence for fixing them.
Best for: EU-facing digital services, ecommerce, memberships, public information, cultural platforms, and teams preparing for procurement or compliance review.
- WCAG-focused issue inventory with severity and evidence
- Component and journey-level remediation backlog
- Stakeholder summary with priorities, effort, and retesting plan
Sustainability · 1-2 weeks
Sustainable Web Audit
Starting from EUR4k
Reduce unnecessary page weight, energy use, hosting waste, and third-party overhead while improving speed and the everyday user experience.
Best for: Content-heavy websites, public platforms, cultural organizations, sustainability-led brands, and teams with performance or infrastructure concerns.
- Page-weight, performance, infrastructure, and third-party baseline
- High-impact reduction opportunities across design, media, code, and hosting
- Prioritized sustainability plan with measurable implementation targets
Growth hacking · 3-5 weeks
Growth Experiment Sprint
Starting from EUR9k
Replace random growth tactics with a focused set of evidence-backed experiments across acquisition, activation, conversion, retention, and referral.
Best for: Products and websites with real traffic or users but unclear bottlenecks, weak activation, or too many competing growth ideas.
- Growth model and friction review across the highest-value journey
- Ranked experiment backlog with expected impact and effort
- Measurement plan and a 90-day operating rhythm for testing
A/B testing · 2-4 weeks
A/B Testing Setup and First Experiment
Starting from EUR6k
Launch a responsible A/B testing system and run the first meaningful experiment with clear hypotheses, trustworthy measurement, and accessibility guardrails.
Best for: Marketing sites, ecommerce, SaaS onboarding, lead funnels, and product teams that want to test decisions without gaming short-term metrics.
- Experiment hypothesis, success metrics, and sample-size assumptions
- Two implementation-ready variants with analytics instrumentation
- Result analysis, decision notes, and a reusable testing playbook
Strategic flagship sprints
Broader cross-functional engagements
These larger sprints combine multiple methods when the problem spans product, governance, accessibility, analytics, or growth.
10 working days
AI Product Trust Sprint
EUR10k fixed
Fix the AI moments that make users hesitate by redesigning one critical journey across trust, correction, failure, and human oversight.
- Trust-state map and current-journey review
- Interactive prototype covering success, uncertainty, correction, failure, and escalation
- Prioritized implementation backlog and measurement plan
2-3 weeks
EAA Accessibility Readiness Sprint
Starting from EUR9k
Review WCAG-facing product risk, prioritize remediation, and produce a clear accessibility plan for design and engineering teams.
- WCAG issue inventory with severity and effort
- Component and flow-level remediation backlog
- Procurement-ready summary for internal stakeholders
3-5 weeks
Growth Signal Sprint
Starting from EUR12k
Turn messy analytics, CRO ideas, and AI-search anxiety into a practical measurement model and 90-day optimization roadmap.
- Event model and dashboard requirements
- Friction review across high-intent journeys
- Experiment backlog and AI-search visibility recommendations